The Bow Tie
About Dr. Astrid Sheil
Before becoming an academic, Dr. Sheil spent 15 years as a senior-level communication/PR director for two Fortune 500 companies and worked internationally in Finland and the Netherlands. As CEO of Sheil and Associates, she has worked with clients from all sectors of the economy—public and private companies, NGOs, hospitals, government agencies, United States senators, and university administrations. She is the author of Dynamic Public Relations: The 24/7 PR Cycle, published by Pearson—one of the top PR textbooks in the country, and was a 2015-2016 American Council on Education (ACE) Fellow.